Billboards are the
least avoidable channels of advertisement. They are located in places that we can
neither avoid nor fail to look; more precisely stated, they are located in
places we like to visit or look.
Has it ever occurred to
you that some people own and make money from these billboards?
Imagine for a second that all
billboards located across the world are documented in a single location and
that these billboards are being offered for sale. Imagine further that you could
purchase any billboard anywhere in the world provided only that nobody else
bought it before you. The terms of sale are clear; once you purchase a
billboard, you own it for life, yours to sell, use or hire out. Would you or
would you not gladly pay for and own those billboards which you consider to be
strategic e.g. the ones on Trafalgar square, at the Kremlin, on Eiffel Tower
etc.
Now suppose the offer
is made even more juicy by a promotional
period in which you can get a grant to purchase some of these billboards? I
think I know your answer because it cannot be different from my own and I do
know that I will jump at such an opportunity.
Well, a situation very
similar to the one described above is here and there is indeed a promo window
in place so it can be yours for FREE( a version of what is known in the industry as airdrop or bounties) It goes by the name SPHEROID UNIVERSE ;
Spheroid Universe is
the equivalent of billboards in the realm of Augmented Reality. Now, for those
who are new to the world of augmented reality and the like, it is a new technology
by which a person can be transported into a new environment and impacted with a
new experience not through actual travel
but merely by putting on a spectacle like gadget. Augmented reality (AR) is the
superimposition of layers upon existing reality as the result of which the
existing reality acquires new capacities.
This technology has
been around with us for quite some time, being researched, developed and
deployed by the technology giants like Google, Apple, Samsung, Facebook etc.
Assessed in accordance
with the Hype Cycle model developed by Gartner this technology has already
passed the hype stage and is ready for more widespread usage and investment.
Digi- Capital, the
largest market research company in the industry estimates that “in the next
five years AR Apps will be installed on 3.5 billion devices with market revenue
totaling $90 billion. Already, according to The State of Mobile Flurry Analytics
Blog https//flurrymobiletumblr/post/155761509355,
more and more persons around the world are spending increasingly more time in
virtual worlds for both leisure and work
.This has so far been predominantly in 2D interfaces such as the web and mobile
phones. But a transversable 3D world (which Spheroid Universe represents) adds
an immersive component as well as adjacency to other contents, enabling
physical clusters of communities.
As said before,
spheroid universe spaces are the “bill boards” of the augmented reality
universe. Advertisers can use the spheroid universe as sales channel for their
products and services or the goods and services of the brand they represent .
They develop and implement their advertising strategy within the Spheroid Universe.
Depending on the strategy and script complexity of audience interaction,
advertisers implement them using platform capability or turn to Developers for
the creation of new types of AR publication.
Spheroid universe is an
immense new advertising market. Its content is not limited by physical
properties. For example a single space can simultaneously contain the ads of an
unlimited number of Advertisers, each advert rendered only when the User
expresses interest in something that can be offered by the Advertiser.
Within its allotted
segment of the space, an Advertiser can inhabit its universe with characters who
will be able to escort people to the storefront while informing them about new
products Or these characters can transform into a store themselves, display the
product that a person is interested in, tell him or her about it and take the
order.
Advertising (along with
games) is one of the two monetization factors of the spheroid universe
platform. Platform feature allows space owners to open their spaces up to
direct advertisers and advertising agencies from all over the world; also to find
the most lucrative bids from advertisers and automatically conclude on
preliminarily mutually acceptable terms.
With the spheroiduniverse, the main share of advertising profits is received by Space Owners
rather than IT corporations. The purchase of Space entails, first and foremost,
the acquisition of rights to obtain revenue from advertising within the
purchased spaces and acquisition of rights to control and the terms of Advertisers
AR publication.
AR publication tariffs
are determined for each space by its owner. The main revenue from advertising
campaigners is received by the owner of the space where the communication with
the User is taking place. All that the platform receives is a commission from the Advertiser’s
payment to the Space Owner.
Bill Gates said “The
main thing is to know where the world is heading and be there before them”. As
made clear in the Spheroid Universe Whitepaper: Market players and Analysts are
all in agreement that this technology will take off- the only issue is who will
be there to benefit from it.
If you want to be
there, go over now and acquire a portion of this immense new advertising market
for yourself.
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